Levis is at it again coming up with great marketing strategy. Last time it was collaborating with Project Runway this time it’s about uploading to youtube and later fessing up to their creation.
Gotta love the big companies bringing it to youtube.
flip for those jeans
12 05 2008Comments : Leave a Comment »
Tags: advertising, fashion, jeans, Levis, trends
Categories : advertising, fashion, trends
Miami, Sony’s Foam City
13 04 2008
Photo above courtesy of commercial-archive.com
A lot of people are always saying Miami should clean up its act and I guess Sony agreed and decided to help us by providing Miami with the world’s biggest bubble bath. Lately Sony has created some of the funnest commercials from bouncing balls in San Fran to a color explosion in Glasgow and now covering Miami in foam. The ad will be released tomorrow, Monday but until then you can check out previews and photos thanks to Behind the Buzz and Commercial-Archive.
You can also see various photos from the shoot at Flickr.
There are also videos on youtube below is a clip from nickspells.
Comments : 1 Comment »
Tags: advertising, downtown Miami, Foam City, Miami, Sony
Categories : Miami
Color + Sound
20 02 2008Ever wondered what colors sound like?
Earlier this week I’d mentioned I loved the new color campaign at Gap, little did I know they had actually created a colorful soundtrack.
Sound Of Color is the Gap’s website where Gap assigned five colors to five different up and coming music acts and then handed the colors and songs over to five innovative directors. The songs are free to download. The really cool part is that after 30 days the artists retain the rights to their music.
- Red — Turning Red written and performed by Dntel — music video directed by Mary Faggot and James Frost
- Yellow — Paint Me In Your Sunshine written and performed by Marié Digby – music video directed by Ryan Ebner
- Green — Candy Green written and performed by Swizz Beatz — music video directed by Tom Gatsoulis
- Blue — Magic written and performed by The Blakes — music video directed by Russ Lamoureux
- Black/White — Black/White written and performed by The Raveonettes — music video directed by Chris Do
Each color has a section titles About the Color with several great facts. You can get between 17-26 facts depending on the color.
As most readers know I love color theory and soundtracks, so for me this idea is great.
Sound of Color was created by Gap and Rehab.
Orly Sharaby from PSFK reported on a story from Billboard by Ann Donahue
Comments : 1 Comment »
Tags: advertising, Chris Do, color, color theory, Dntel, GAP, Marié Digby, Mary Fagot and James Frost, Mike Maguire, music, Russ Lamoureux, soundtracks, Swizz Beatz, The Blakes, The Raveonettes, Tom Gatsoulis
Categories : Miami, advertising, arts, color, design, music, style, trends
